Clearing my brain so I can edit and write great content for you.

Writer and Analyst for Thought Leadership

My corporate work focuses on thought leadership and educational content on employer branding, talent acquisition, and HR topics including blogs, contributed articles, presentations, white papers, eBooks and executive ghostwriting.

I enjoy interviewing subject matter experts and company leaders. I worked for many years as an analyst, giving me a knowledge of statistics and experience with large data sets in Excel as well as Ph.D. data scientists. I reference original sources whenever possible, citing experts, academic and company research.

Topics I've covered include leadership, human resources, talent acquisition, artificial intelligence, privacy & ethics, performance management, diversity & inclusion, recruiting, employer branding, online marketing, and online consumer behavior. I'm a quick study on new topics.

Since 2008, I've led and managed a referral-based research and content writing business with repeat and long-term client relationships. In 2012, I received a Master of Fine Arts (M.F.A) degree in creative nonfiction writing from the University of San Francisco.

    Client Highlights

    Josh Bersin & Partners

    • Ghostwriter for reports on artificial intelligence in HR and Data, Privacy & Ethics in HR.
    • Long-term project on "Talent Acquisition for the Future," a 6-part series with best practices and global case studies for talent planning, candidate generation, assessment, candidate selection, onboarding, and reporting & analytics.
    • Report on employee engagement and recognition with global case studies.


    • Research analysis and writing for six country-specific "State of Work" reports based on global survey of knowledge workers


    • Content strategy and writing for demand generation eBooks on recruiting topics.


    • 3 years creating the backbone of Glassdoor’s content program, establishing an empowering, authentic brand voice. 
    • Content attributed to over $4 million in 2016 bookings. Contributing to long-term value with 50% customer downloads. 
    • Covered Glassdoor events and interviews with Best Places To Work company leaders and Highest Rated CEOs.
    • Collaborated with Glassdoor Economic Research team to present Ph.D.-level findings to employer audience.

    Simply Hired

    • 2.5 years as senior contract writer. Wrote foundational technology white paper, eBooks and blogs. 
    • Scripted CEO keynote presentation and ghost wrote executive bylined articles for industry publications.

    Online Marketing and Advertising Clients

    • Executive ghostwriting for Adobe and BrightEdge (SEO firm). 
    • White papers for Singular (mobile advertising), Softcard (mobile payments), Third Door Media (search, social, and online advertising), and online advertising firms Lotame, BlueKai, Undertone, BrightEdge, and WebVisible.

    John Battelle